Industry
Healthcare / Medical
Communication
Client
Service
Video Production
Date
2024
The DEE Dry Eye Clinic project involved the development of a comprehensive audiovisual piece for the clinic’s website, combining translated medical content with original animation and motion graphics to create a more dynamic and engaging patient experience. The objective was to differentiate the visual communication from existing English materials while improving clarity and accessibility for Spanish-speaking audiences.
Responsible for developing the main audiovisual piece used on the clinic’s website, adapting and translating English content while integrating 2D animation and motion graphics to enhance clarity and visual engagement. The project aimed to elevate the patient experience through accessible medical communication and a more dynamic narrative compared to the original material.
As part of my professional internship, I also produced three vertical versions for social media focused on symptoms, diagnosis, and procedures. Additionally, I contributed to a branding refresh, including a redesigned brochure, updated business cards, and brand guideline adjustments, strengthening the clinic’s visual identity and communication consistency across platforms.
